Feel the pulse of Madrid from Aloft Madrid Gran Via 4*, a central, design-led address poised between the Gran Vía and Plaza del Callao, moments from theatres, flagship shops and iconic cultural landmarks. It is a location that places the city’s creative and commercial energy right on your doorstep.

Inside, contemporary lines meet smart technology and an easygoing social spirit. Welcoming communal spaces invite conversation or quiet downtime, making this a stylish, well-connected base in the heart of the Spanish capital.

Modern and comfortable, the Aloft King Room offers an elegant space with a king-size bed, ideal for relaxing after a day in the heart of Madrid.

With its queen-size bed and city views, the Aloft City View Queen Room charms guests with its modern atmosphere and urban spirit, perfect for a dynamic stay in Madrid.

The Aloft City View King Room combines contemporary design and a king-size bed with pleasant city views for a comfortable urban immersion.

Featuring a queen-size bed and direct views of the legendary Gran Vía, the Aloft Grand Via View Queen Room promises a unique experience in the heart of bustling Madrid.

This is a bed and breakfast stay.

Social areas hum with a relaxed, urban buzz, ideal for unwinding after a day spent roaming Madrid’s museums, boulevards and backstreets. The atmosphere encourages lingering, whether over a conversation or a moment of calm.

For those keen to keep moving, the 24-hour Re:Charge fitness centre fits neatly into any schedule, while the city’s cultural landmarks are easily explored on foot straight from the hotel.

Visit the Museo del Prado with a guide and avoid the queues with your fast-track ticket!

Now one of the world's largest art galleries, it houses works by renowned artists such as Velazquez, El Bosco, Botticelli, Rembrandt, Goya and El Greco, as well as a collection of sculptures and decorative arts.

Discover Madrid at your own pace with the All-inclusive pass, offering access to over 15 popular activities for 2 days. Enjoy museum visits, bike rides, flamenco shows and much more, all while saving money.

Explore Madrid at your own pace on board a panoramic bus and admire its emblematic sites with a 24-hour pass and a guided walking tour included.

Let yourself be carried away by Spanish culture and folklore in one of Madrid's best-known tablao for a flamenco show!

Take part in Spanish folklore when you enter the Torres Bermejas tablao. Adorned with colourful zelliges and oriental-inspired wood lace, this authentic venue has seen some of the greatest flamenco dancers. Enjoy a drink of your choice while admiring an incredible hour-long flamenco show.

Discover Madrid's iconic sites on a combined walking tour of the historic centre and a panoramic tour in an air-conditioned bus through the capital's must-see neighbourhoods.

Depart from Madrid for a full day in Toledo, including a guided tour of its UNESCO-listed historic centre and wine tasting at a prestigious winery in Castilla-La Mancha.

Discover Madrid's iconic sights on a guided walking and bus tour, followed by skip-the-line access to the prestigious Prado Museum to admire masterpieces of European art.

Explore Madrid's must-see sights, from the historic centre to its iconic Royal Palace, with this comprehensive guided tour and skip-the-line access.

Explore the historic cities of Segovia and Ávila at your leisure on a day trip from Madrid, with free time to discover their iconic monuments such as the Roman aqueduct and medieval walls.

Take a guided day trip from Madrid to discover Ávila and Segovia, with included access to the famous medieval walls and the impressive Alcázar de Segovia.

Discover the history and art of Madrid on a guided tour that includes skip-the-line entry to the Royal Palace and a tour of the masterpieces at the Prado Museum, accompanied by a guided walk between the two sites.

Experience an authentic flamenco evening at the legendary Tablao La Carmela in Madrid, with a traditional dinner included and a show featuring internationally renowned artists.

Enjoy an authentic flamenco show at the legendary Tablao La Carmela in Madrid, with drinks included, in a historic venue brought to life by internationally renowned artists.

Discover Madrid on a guided tour of the historic centre and a panoramic bus tour, before visiting the legendary Santiago Bernabéu Stadium and the Real Madrid Museum.

Madrid is a city where history, art, and modernity converge. Steeped in royal heritage, it offers visitors a glimpse into Spain's rich cultural tapestry while embracing a dynamic urban lifestyle. Its charm lies in its contrast – from centuries-old palaces to vibrant, contemporary art scenes, Madrid promises an unforgettable experience.

Must-sees:

• Museo del Prado: Home to masterpieces by Spanish artists like Velázquez, Goya, and El Greco, this world-renowned museum is essential for art lovers.
• Palacio Real: A stunning 18th-century palace, offering a window into Spain’s royal past and panoramic views of the city.
• Real Jardín Botánico: A tranquil 8-hectare botanical garden providing a peaceful respite from the city’s hustle and bustle.

Culinary culture:

Madrid’s cuisine is a celebration of Spain’s culinary diversity. At the heart of the city’s gastronomic offerings are its tapas. Discover local favourites like calamari sandwiches, churros with chocolate, and jamón ibérico, best enjoyed at the bustling Mercado de San Miguel. For a more refined dining experience, explore the city’s fine restaurants serving traditional cocido madrileño and contemporary dishes, with a selection of Spanish wines to complement each meal.

Dive deeper:

Beyond the major sights, Madrid’s lesser-known neighbourhoods, such as Malasaña and Chueca, reveal the city’s vibrant soul. These areas are brimming with independent boutiques, quirky cafés, and art galleries. Explore hidden gems like the Museo Sorolla, which showcases the works of Spain’s celebrated Impressionist painter, and enjoy Madrid's growing contemporary art scene.

Good to know:

Madrid operates on the euro (EUR), and is easily accessible by air and rail. The ideal times to visit are in spring and autumn, when the weather is mild and the city is less crowded. For local transport, Madrid’s metro and buses provide efficient connections, while walking is often the best way to explore its charming streets.