Welcome to the New Road Hotel 4*, a hip hangout inspired by New York City. Residing in a former textile factory, this 79-room boutique hotel features charming accommodations that make it the ideal hideaway during your busy city break.

Indulge in the signature restaurant by acclaimed chef Marco Pierre White, unwind in the yoga area, and socialise in the various communal spaces, whether playing pool in the games zone or relaxing in the library. 

Thoughtfully designed, the Warehouse K Standard Room is comfortable and enhanced by natural light streaming through the original factory windows. Enjoy a peaceful sleep in a stylish setting.

Equipped with a king-size bed, the Warehouse X Superior Room will give you a restful night's sleep. You'll appreciate its comfort, space, and unique style. 

This is a bed and breakfast stay.

Head out onto the roof for a truly unique fitness experience where you can take part in yoga while also enjoying the outdoors. There are several social zones where you can just hang out and relax. On the first floor, enjoy a game of billiards with some snacks, and upstairs, lose yourself in a good book in the library.

London is a city that constantly reinvents itself while remaining unmistakably British. Whether you know it through its skyline, its theatres, or its morning commute, the capital always finds new ways to surprise. From its leafy commons to its hidden wine bars, London is best explored through its layers - a city where history and modern life blend seamlessly. 

Must-sees:

• The British Museum: One of the world’s most impressive collections of artefacts, offering a deep dive into global history.
• Shoreditch: A creative hub full of street art, vintage shops, and cosy cafés, perfect for those seeking something a bit different.
• Hampstead Heath: Climb Parliament Hill for some of London’s best views, then reward yourself with a pint at the Holly Bush or the Spaniards Inn, two pubs steeped in literary lore.
• Greenwich: Stand astride the Prime Meridian or browse the vintage stalls of Greenwich Market, before catching the Thames Clipper back to the city.
• Kew Gardens: A UNESCO World Heritage Site and a rare pocket of tranquillity, where glasshouses and greenery meet the hum of the city beyond.

Culinary culture:

London’s food scene is as eclectic as its people. From Sunday roasts in Notting Hill to late-night bao buns in Soho, the capital serves it all. Borough Market remains a foodie pilgrimage, while Michelin-starred spots in Mayfair and Shoreditch redefine British dining. For a quintessential London moment, stop for afternoon tea at Fortnum & Mason or enjoy oysters and stout at Bentley’s.

Dive deeper:

Discover London beyond its landmarks. Browse the Columbia Road Flower Market on a Sunday morning, or hunt for antiques in Bermondsey. Follow the Regent’s Canal by bike from Camden to Little Venice, or explore East London’s creative scene, from Hackney Wick’s warehouses to Dalston’s jazz bars. 

Good to know:

London’s rhythm changes with the seasons. Spring brings wisteria and park picnics, summer means open-air theatre and rooftop terraces, while winter glitters with festive lights. The London Underground remains the quickest way to get around, though locals swear by walking whenever possible - it’s the best way to find the city’s hidden corners.