We Love —
- Staying in a charming, historic spot tucked away in the captivating Santa Maria Novella district, where Florence’s old-world charm comes to life.
- Savouring the finest flavours of Florence at Binomio, where each dish tells a story of the city's deep culinary roots and artisanal flair.
- Exploring iconic landmarks like the Basilica of Santa Maria Novella, the majestic Duomo, and the world-renowned Uffizi Gallery.
Customer reviews —
Hotel Indigo Florence 4* —
Experience the charm of Florence at the brand-new Hotel Indigo Florence, a stylish 4-star retreat in the picturesque Santa Maria Novella district. Ideally situated near the Duomo, Uffizi Gallery, and Basilica of Santa Maria Novella, this hotel is the perfect base for exploring the Tuscan capital.
Unwind in the serene garden, stay active in the fitness area, and savour the exquisite local cuisine. With elegant spaces for both relaxation and gatherings, Hotel Indigo Florence offers a memorable blend of design, comfort, and pleasure in the heart of the City of the Lily.
Your room —
Choose between a Upgraded Premium Room or a Upgraded King Room with balcony.
PREMIUM ROOM (20 m²)
The Premium Room blends elegant Florentine charm with a contemporary touch, creating a tranquil space to savour your time in the city. Some rooms even offer a unique view of the city's enchanting rooftops.
Maximum room capacity



KING BALCONY ROOM (25 m²)
Let yourself be charmed by the comfort and elegant design of your King room with balcony, featuring an outdoor space perfect for enjoying convivial moments with a delightful view.
Maximum room capacity



Your dining choices
Just for you:
- 10% off food and beverages
Choose between a bed and breakfast stay or a half board stay (your breakfast and evening meal will be served in the main restaurant (excludes drinks).
Savour cuisine inspired by the rich local culture at Binomio Florence. You will have the chance to discover a unique fusion of Italian dishes, combining both tradition and modernity, to take you on an unforgettable culinary experience in the heart of Santa Maria Novella.
Your time
Optional excursions and extras —
See Florence by multi-stop bus (24-hour transport pass)

Hop on and off the bus as you please to explore Florence and its monuments at your own pace with your transport pass! With comments available in 8 languages, discover the must-see places and monuments.
Important information:
Validity: every day (except in exceptional circumstances)
When you make your booking, you will be asked to specify a date in principle, but please note that you can use your voucher whenever you like (but not beyond the current year).
Validity: 24 hours
Languages: Italian, English, French, German, Spanish, Portuguese, Japanese, Russian
Timetable: first departure at 9am, last departure at 5pm
Frequency: every 30 minutes
Duration of tours: without getting off the bus, tour A lasts 1 hour / tour B lasts 2 hours
Accessibility for people with reduced mobility: yes
Free for children under 5 years of age
Price includes:
- 1 hour free wifi on board
- A multi-stop bus pass
- A map of Florence
- Multilingual audio guide
- Headphones
The price does not include:
- The services of a guide
- Tips and any other extras
Gallery of the Offices ticket (with audioguide)

Avoid the queues with a queue-jump ticket to discover the famous Uffizi Gallery. Wander past the greatest works by the Italian masters, while listening to the fascinating commentary on your audioguide.
Practical information:
Valid from Tuesday to Sunday (except 1st Sunday of the month and exceptional cases).
The price includes:
- Ticket to the Uffizi Gallery
- Multilingual audio guide
- Reservation for access to the gallery
The price does not include:
- Pick-up from/to your hotel
- Tips (optional)
- Any other extras
Please note:
- In order to collect your audioguide, you will be asked to show proof of identity, which will be kept in exchange for the audioguide. You will get your ID back when you return the audioguide at the end of your visit.
- Any loss or damage to the audioguide will incur a fine of €250 per audioguide.
- The audio guide is not available for children under the age of 6.
Accademia Gallery ticket (with audioguide)

Avoid the queues at the entrance to the gallery - a must-see venue for Italian art and the works of Michelangelo. With an audioguide available in 5 languages, you'll learn more about the secrets of this world-famous gallery!
Practical information:
Validity: Tuesday to Sunday (except 1st Sunday of the month and exceptional cases)
Timetable: 9.15 a.m. Please arrive 15 minutes before the start of the activity.
Duration: you can stay in the Gallery for as long as you like
Languages: Italian, English, French, German, Spanish
Price includes:
- Unaccompanied admission to the Academy Gallery
- Audio guide in the language of your choice
Price does not include:
- Pick-up from/to your hotel
- Tips (optional)
- Any other extras
Tuscan cooking class with lunch and visit to the San Lorenzo market

Immerse yourself in Italian culture by learning all the secrets of its gastronomy. Accompanied by a chef, you'll go shopping at a local market before preparing a full menu and then tasting what you make in a friendly atmosphere.
Practical information:
Validity: every Monday, Wednesday and Friday (except in exceptional circumstances)
Duration: 5 hours
Starting time: 9.50 am
Language: French, English, Spanish, Italian. Depending on the composition of the group, the tour may be guided in 2 languages at the same time.
Minimum age: 8 years
Minimum number of participants: 2
Departure point: Piazza San Lorenzo, near the statue in the centre of the square
Price includes:
- The presence of a cook
- Lunch with drinks (alcoholic and non-alcoholic)
- A visit to the San Lorenzo market
- Recipes
The price does not include:
- Any additional purchases at the market
- Pick-up from/to your hotel
- Tips (optional) and any other extras
Trip around Florence: Siena, San Gimignano and wine tasting in the Chianti region

Discover the Chianti region from Siena to the medieval village of San Gimignan and enjoy a memorable unique day out in the beautiful countryside with wine-tasting and a 3-course Tuscan lunch.
Practical information:
Validity (except in exceptional cases):
- April to October: every day
- November to March: Mondays, Wednesdays, Fridays and Saturdays
Languages:
- English: daily
- Spanish: Monday, Wednesday, Thursday, Friday and Saturday
Duration: approx. 11 hours
Departure: Florence center
Departure time: 8 a.m.
Minimum number of participants: 2
Price includes:
- The tour guide throughout the excursion
- Return transport in a comfortable bus with WIFI on board
- Stopover in San Gimignano and free time on site
- Stopover in Monteriggioni and free time on site, from April to October only
- Visit to the city of Siena with a professional guide
- Admission to the Cathedral of Our Lady of the Assumption (except Sundays and national holidays) in the Piccolomini bookshop in Siena
- Visit to a typical cellar and vineyard and tasting of local products and wines
- 3-course Tuscan lunch
The price does not include:
- Pick-up from/to your hotel
- Any activities during your free time
- Tips (optional) and any other extras
Mobile data

Stay connected on your travels with this exclusive mobile internet offer, perfect for modern travellers. Activate your complimentary eSIM and stay connected wherever you go. Share your hotspot, keep in touch with home, and explore without worrying about roaming charges. Check that your phone is eSIM compatible here.
Your journey to Florence —
Flights:
You will be able to choose your airline and flight times when you make your booking, in either Economy, Premium, or Business class, depending on the destination and carrier. This flight may include one or more stopovers. Please review your flight options carefully as departure and arrival airports may differ, in order to offer the best price.
Luggage information
Luggage, meals and other services on board may be subject to an additional fee on certain airlines. It is possible to view details of luggage allowances when you choose your flights at the next stage of the booking process. If luggage is not included with your flight, please go to the airline's website before your departure to purchase your luggage for an additional fee.
For domestic flights, airlines do not always offer the option of reserving luggage. In this case, you will need to pay for it at the airport counter.
You will receive all the information you need to check in for your flights after you have made your reservation.
Florence —
Known as the "birthplace of the Renaissance," Florence is a city steeped in art, history, and culture. As the UNESCO-listed capital of Tuscany, this stunning Italian city is home to an astonishing array of landmarks that tell the stories of the Renaissance, making it an essential destination for art lovers, history buffs, and anyone looking to immerse themselves in Italy’s rich heritage. From Michelangelo's masterpieces to world-class museums, Florence offers an unforgettable experience at every corner.
Must-sees:
- The Duomo: The iconic Cathedral of Santa Maria del Fiore, topped with Brunelleschi’s magnificent dome, offers breathtaking views of the city from its summit.
- Uffizi Gallery: Home to the world's most important collection of Renaissance art, including works by Botticelli, Leonardo da Vinci, and Michelangelo.
- Ponte Vecchio: A medieval bridge that spans the Arno River, lined with jewellery shops and offering picturesque views of Florence.
- Piazza della Signoria: The central square of Florence, home to the impressive Palazzo Vecchio and the Loggia dei Lanzi, where sculptures like the Perseus with the Head of Medusa stand proudly.
- Basilica of Santa Croce: A stunning Gothic church and the final resting place of some of Italy’s most famous figures, including Michelangelo, Galileo, and Machiavelli.
Culinary culture:
Florence is a food lover’s paradise, where rustic Italian flavours shine in simple, yet exceptional dishes. Try a classic bistecca alla Fiorentina, a juicy T-bone steak traditionally served rare. For a quick snack, lampredotto, a sandwich made from slow-cooked beef, is a Florentine street food specialty. Be sure to visit the Mercato Centrale to sample local produce and artisanal products. For dessert, indulge in cantucci (almond biscuits) dipped in vin santo, a sweet dessert wine.
Dive deeper:
Beyond the main attractions, Florence offers plenty of hidden gems for those looking to dive deeper into its history. Visit the Bargello Museum to admire Renaissance sculpture, or explore the Boboli Gardens behind the Pitti Palace for a peaceful retreat amidst lush greenery and spectacular views of the city. For something truly unique, visit Museo Leonardo da Vinci to discover the inventions and masterpieces of the great artist. Explore the Oltrarno district for artisanal workshops, offering a glimpse into Florence’s traditional crafts.
Good to know:
Florence is a walkable city, and strolling through its cobbled streets is one of the best ways to soak in the atmosphere. The local currency is the Euro (€), and the city is known for its excellent gelato – don’t miss a visit to Gelateria La Carraia for a sweet treat. Florence is particularly busy in summer, so visiting in the shoulder seasons (spring and autumn) offers a more relaxed experience, with fewer crowds and more pleasant temperatures. Be sure to bring comfortable shoes for exploring the city’s narrow streets and hilly terrain.